Multi-Channel News Release

Go to the MNR tab for detailed insights on how users discovered your landing page, the volume of traffic it attracted, and the specific actions they took after arriving at your branded web destination.

Note: This tab will only be appear if there is an active press release MNR.

Stat Tiles

Total Page Views - Number of times that your pages are loaded in a user's browser

 

Total Unique Users - Amount of people who visited your pages, one or more times

Audience

Shows countries where your site was accessed.
-  If you see 'Undefined' in this section, it means that we couldn't determine where the person was when the page was accessed.
-   The Top Countries section will show the top five countries by default. Click the "View More" button to see a list of all countries (ordered from most views to least).

Device Views

Desktop Views: This section shows the number of users who viewed your page from a desktop

Tablet Views: This section shows the number of users who viewed your page from a tablet device

Mobile Views: This section shows the number of users who viewed your page with a mobile device

Engagement

Referrers Rank

Sites that are directing traffic to the landing page.
"Direct" - Say a friend or colleague sends you a URL via text message, Slack or email and you visit the URL from there. That would be registered as direct traffic. Traffic would also be marked as "direct" if someone visits the MNR from a bookmark.”

 

Exit Links

Hyperlinks on your landing page that visitors clicked

Social Shares


Page share icon usage. These are the icons located on the left of the page and does not include when a Video or Image is shared.
The ‘Rank’ is ordered based on the most page shares to the least. In the example below, there were 954 pages Shares to X, which is why it’s the first in the list.

Multimedia

Video

Total Video Views - The total number of times visitors clicked on and viewed the videos in the lightbox

Total Video Downloads - The total number of times your videos were downloaded from your landing page

Video Performance

Video Performance - This section shows data for the videos that are hosted on your landing page. Scroll through to see metrics for each hosted video

Impressions - The number of times the video was loaded on visitor’s screens

Shares -  The number of times visitors clicked on a share icon for the video

Downloads - The number of times the video was downloaded by a visitor

Views - The number of times the video was clicked  on and viewed in the lightbox

Images

Total Image Views - The total number of times the images/animated GIFs were clicked on and viewed in the lightbox

Total Image Downloads - The total number of times the images/animated GIFs were downloaded

Image Performance

Image Performance - This section shows data for the images and animated GIFs that are hosted on your landing page. Scroll through to see metric for each image or animated GIF

Impressions -  The number of times the images/animated GIFs was loaded on visitors’ screen

Shares - The number of times visitors clicked on a share icon for the images/animated GIFs 

Downloads - The number of times the images/animated GIFs was downloaded by  visitors.

Views - The number of times the images/animated GIFs  was clicked  on and viewed in the lightbox

Audio

Total Audio Plays - The total number of times visitors clicked on and played the audio files.

Total Audio Downloads - The number of times the audio files were downloaded from the landing page.

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Audio Performance

Audio Performance - This section shows data for the audio files that are hosted on your landing page. Scroll through to see metrics for each hosted audio file.

Impressions -  The number of times the audio file was loaded on visitors’ screens.

Shares - The number of times visitors clicked on a Share icon for the audio file.

Downloads - The number of times the audio was downloaded by a visitor.

Plays - The number of times the audio file was played.

PDF/Document

Total PDF/Document Downloads:  The total number of times visitors have downloaded documents of any format from the landing page.​

PDF/Document Performance

​This section shows each time visitors downloaded a document from the landing page​

Distribution

This section contains reports from any add-on distributions included in your order. Online Video Distribution (OVD) is where we upload a video that’s hosted on your landing page to MultiVu’s accounts on the top video hosting sites: YouTube, Vimeo, and DailyMotion.

This secion will link directly to the uploaded videos and track data on impressions and views.

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